Fertilidad Integral

About Fertilidad Integral

Fertilidad Integral is one of the most complete fertility care platforms in Latin America. And in this field, complete really means something. People do not walk into fertility care with only a medical question. They come in with hope, nerves, fear, plans, doubts, and sometimes the look of someone who spent too much time reading things online at 2 a.m. That is why the clinic works with a full care model. It brings together fertility treatments, acupuncture, nutrition, psychology, massage, pharmacy services, and clear patient information along the way. The goal is not to send people from door to door holding a folder like they are collecting stamps. The goal is to make them feel guided, supported, and cared for.

That same way of thinking also applies inside the clinic. Fertilidad Integral does not see payroll or HR as the boring back room nobody talks about. For the leadership team, internal order matters because the people giving care also need to feel supported. A clinic can have great doctors, strong equipment, and beautiful rooms, but if the team behind it is fighting messy processes, that pressure shows up somewhere. Payroll cannot run on good intentions, late nights, and an Excel file called final now this one for real. Not when the clinic expects precision everywhere else. The internal operation has to support the same standard the clinic promises to patients.

What difficulties did they face in payroll management before working with Runa?

Before Runa, payroll at Fertilidad Integral was handled manually. Excel was the main tool, and at first, that made sense. It usually does. A spreadsheet feels familiar and easy when there are fewer people and fewer details. Then the team grows, the process grows, and suddenly the same file starts acting like a tiny monster with columns. Every calculation needed review. Every record needed checking. Every payment had to be handled carefully. For HR, the hardest part was not only the workload. It was the way payroll pulled time away from people. Manual payroll takes attention in little bites until the whole day is gone. Instead of focusing on wellbeing, culture, retention, and the team inside the clinic, HR spent too much energy checking numbers and chasing details. In healthcare, that matters. The team supports patients through deeply personal moments, so their own processes need to feel calm and dependable, not like a drawer full of mystery cables.

Stephanie Urbiola, HR Manager, says it directly: “Manual payroll took away valuable time and moved us away from our main focus, which is providing the best possible experience for our patients.” That sentence says it all. Payroll was not just another admin task. It was taking attention away from the clinic’s mission. And when the standard of care is high, internal processes have to keep up too. A wrong payment, missing record, or delay may look small from the outside, but for the person affected, it is personal. It touches trust and peace of mind. Fertilidad Integral needed payroll to stop being a monthly obstacle course with a spreadsheet wearing a tiny villain cape. They needed something stable, automated, and simple enough to become part of the routine.

What changed after implementing Runa in their daily operation?

When Fertilidad Integral started using Runa, the change showed up in the normal parts of the day. Not in a dramatic movie moment with music and slow motion. More like the team realizing they no longer had to fight the same payroll battle every month. Runa helped automate key tasks, reduce repeated steps, and keep information in one place. Calculations became more accurate. Payments became more punctual. Records became easier to find. The team had a clearer view of what was happening instead of digging through files and praying the latest version was actually the latest version. Stephanie explains it this way: “The quality standards we have are among the best in the world, and Runa is what is giving us that same level of excellence at the payroll level.” That matters because the clinic already works with very high standards in patient care. Runa helped bring that same standard into the internal operation. Payroll does not need to be exciting. Exciting payroll usually means something went wrong. It needs to be clear, correct, and on time. Quietly reliable. Like an elevator that just works.

The HR team also got time back. That sounds simple, but it is huge. Time is what lets HR stop reacting all day and start building better things for the team. With less manual payroll work, Fertilidad Integral could put more attention on employee wellbeing, talent retention, culture, and other areas that help the clinic stay strong from the inside. Those projects are usually the first to get pushed back when urgent admin work keeps knocking on the door with both hands. Runa helped lower that noise.

It also helped create a better connection between what patients experience and what employees experience. That part is easy to miss. A clinic can be warm, careful, and precise with patients, but if the team inside is dealing with confusing internal processes, there is a gap. Runa helped close that gap. Payroll became more organized. HR had fewer loose ends to chase. The team had more confidence in the process. It was not magic. It was just a better way to work. And sometimes that is exactly what makes the difference.

What led them to choose Runa as their payroll platform?

Fertilidad Integral chose Runa because they needed more than a payroll calculator. Payroll is numbers, yes, but it is also trust. It is someone checking that their payment arrived correctly. It is someone wanting clear information. It is the clinic showing, through a very practical process, that it has things under control. So the platform had to be reliable, clear, and aligned with a workplace where care is part of the culture. Runa made sense because it brought automation, structure, legal support, and visibility into one place. For Fertilidad Integral, that did not mean losing control. It meant gaining more of it. The team could see the process better, work with clearer records, and reduce manual steps that used to take time and create risk. It was like moving from a messy drawer full of mystery keys to a labeled key rack. Not flashy. Just easier to trust.

The human side mattered too. Fertilidad Integral did not want payroll to feel stiff or distant from the team. The clinic is built around care, and that care has to show up inside as well. Runa helped improve efficiency without making the process feel like a cold machine in the corner making decisions nobody understands. The platform gave the team a cleaner process while keeping the experience clear and approachable. For Fertilidad Integral, the fit was practical and cultural. Runa helped them manage payroll with more precision, more support, and less friction. Sometimes the best technology does not make a big scene. It just removes the annoying work that was slowing everyone down.

Where will Fertilidad Integral be in 10 years?

Looking ahead, Fertilidad Integral sees itself growing with intention. The clinic wants to become one of the strongest names in reproductive medicine, not only in Latin America, but in other parts of the world too. That is a big goal, but it fits what they are building. Their model combines science, technology, and human care, which is exactly what this kind of medicine needs. The next step is to take that model to more cities and countries without losing the closeness that makes the clinic different. Growth will not only come from more locations. It will also come from medical innovation, clinical research, and a stronger network of specialized services. Fertility care cannot grow in a messy way. It is too personal for that. It is not a taco stand where one more chair and a louder speaker solve the crowd. The clinic needs structure, strong teams, clear systems, and enough internal order to keep quality steady as more people come in.

That is why HR and payroll matter in the long run. As Fertilidad Integral grows, there will be more employees, more records, more payments, more legal responsibilities, and more chances for small issues to become big ones if the base is weak. Having Runa helps the clinic prepare with more clarity. It gives the internal team a stronger foundation before growth makes everything more complex. In 10 years, Fertilidad Integral wants to help more people access reliable, high quality fertility care. But the goal is not only to become bigger. Bigger can happen fast and still feel messy. The real goal is to grow well. Keep the warmth. Keep the precision. Keep the quality. And make sure the people caring for patients have an operation behind them that can actually carry the weight.