Bitso

About Bitso

Bitso is one of the most known fintech companies in Latin America and one of the first big names in crypto in the region. The company helps millions of people buy, sell, store, and use digital assets in a way that feels simple and safe. Over time, Bitso started doing more than crypto. It added international transfers, payments, and other financial services that help people manage money with more control. As the company grew, it also became one of the first in its sector to work under a formal regulatory framework. That is a big deal. In finance, trust is not a nice little sticker on the box. Trust is the whole box. Without it, everything falls on the floor like a birthday cake in slow motion.

Bitso’s growth has been pushed by a strong team across technology, product, operations, finance, and other areas. But when a company moves fast, the inside needs to keep up too. You cannot build the future of finance while payroll is sitting in the corner wearing a confused hat. The team needed internal processes that were solid, clear, and easy to trust. For Bitso, growing well meant having strong systems behind the scenes, not just a great product in front of customers.

What were the main challenges in payroll management?

When Bitso started using Runa, the company was growing fast. And fast growth brings fun things. New people. New plans. More work. And payroll looking at everyone like, “Hello, I am complicated now.” Bitso did not have a team focused only on payroll. At the same time, outsourcing the whole process was expensive. So the team needed a better way to manage something that was important, sensitive, and full of details.

Payroll was not just pressing a button and hoping money flew to the right place. It involved calculations, legal duties, taxes, payment rules, and plenty of small details that had to be correct. The team wanted to avoid mistakes that could affect employees or create risk for the company. As Barbara González Briseño explains, “It was very complex to decipher the payroll process, and we did not want to make mistakes that would affect our employees.” That says it clearly. Payroll was not just an admin task. It was about trust. People need to know they will be paid correctly and on time. No drama. No mystery. No calculator crying in the corner. As Bitso kept growing, accuracy, compliance, and transparency became even more important.

How has Runa improved payroll management at Bitso?

Runa helped Bitso make payroll much easier to handle. The platform brought information into one place and automated key parts of the process. That meant fewer manual tasks. Fewer repeated checks. Fewer moments where someone has to stare at a spreadsheet like it just insulted their family. Payroll became clearer and more predictable. The team could manage cycles faster and with more confidence. Employees also gained peace of mind because payments could be handled correctly and on time. That matters a lot. A great office snack table is nice. But correct payroll? That is the real VIP.

Runa also gave Bitso better visibility into the process. The team could see what was happening and trust that each step was being done properly. As Barbara González Briseño says, “It has given us the certainty that we are doing things right, and our employees can trust that they will receive their payments correctly. This not only ensures well being for them, but also peace of mind for us as a company.” That is the kind of change that removes weight from the team. Payroll stopped feeling like a risky puzzle. It became a process that supports trust inside the company.

What do they value most about Runa?

Bitso values the transparency Runa brings to payroll. That matters even more in a region where labor informality can still be a real issue. Clear payroll helps everyone. Employees can understand their payments, benefits, and contributions. The company can keep better records and show that everything is being handled the right way. No fog. No guessing. No “trust me bro” energy. Just clear information. And in fintech, clarity is huge. Trust is not built with fancy words. It is built when people can see what is happening.

As Barbara González Briseño explains, “Runa has been key to building trust between employer and employee. It allows us to demonstrate clarity in benefits and contributions, creating cohesion and strengthening our company culture.” Bitso also values the support from Runa’s team. Having expert help close by makes payroll feel less scary and much easier to manage. Today, Runa is more than a payroll platform for Bitso. It is a trusted partner that helps the company stay compliant, efficient, and transparent while the team keeps working on its bigger mission: improving financial access across Latin America. And payroll no longer feels like a dark room full of cables and one blinking red light.